Bachelor’s of Design In Communication Design
Course Introduction
What is Communication Design?
Communication design is a multidisciplinary field that blends visual arts, typography, photography, and illustration with technology and strategic thinking to convey messages and information effectively. At its core, communication design seeks to create visual solutions that inform, educate, persuade, and entertain audiences across various mediums such as print, digital platforms, and multimedia. It encompasses a wide range of applications including branding, advertising, user interface design, publication design, and web design. Communication designers utilize their skills in layout, color theory, typography, and graphic elements to craft compelling visuals that communicate ideas, concepts, and narratives clearly and memorably. By understanding audience psychology and market trends, communication designers ensure that their designs not only capture attention but also resonate with viewers on a deeper level, making it a vital aspect of modern marketing, media, and information dissemination strategies.
BDES in Communication Design at INSD LUXE, Pune
Explore the World of Communication Design at INSD LUXE
The Bachelor of Design (BDES) program in Communication Design at INSD LUXE, Pune, is tailored to nurture creative thinkers and visual storytellers in the dynamic field of communication. Our comprehensive curriculum integrates theoretical knowledge with hands-on practical experience to equip students with essential skills in graphic design, typography, branding, and digital media. Through a blend of traditional artistry and cutting-edge technology, students learn to create impactful visual communications that engage and inspire audiences across diverse platforms. At INSD LUXE, we emphasize creativity, critical thinking, and strategic problem-solving to prepare students for successful careers in advertising, digital marketing, publication design, and more. Join us to unleash your creativity and embark on a rewarding journey in communication design.
Bachelor’s Of Design In Communication Design
4 Year Degree Program
- Interdisciplinary Approach: Integration of design principles with communication theories for a holistic approach.
- Industry-Relevant Curriculum: Curriculum designed in collaboration with industry experts to meet current market demands.
- Hands-on Learning: Emphasis on practical, project-based learning to develop real-world skills.
- Technology Integration: Incorporation of the latest design tools and technologies to stay abreast of industry trends.
- Creativity and Innovation: Cultivation of creativity and innovation through design thinking methodologies.
- Professional Development: Focus on building a strong professional portfolio and communication skills.
- Internship Opportunities: Provision for internships to provide students with real-world industry exposure.
- Design Studios and Workshops: State-of-the-art design studios and workshops for hands-on experience
PEO 1. Professional Competence: Graduates will demonstrate professional competence in communication design practices.
PEO 2. Adaptability: Graduates will exhibit adaptability to evolving design trends and technologies.
PEO 3. Effective Communication: Graduates will communicate design concepts effectively in diverse professional settings.
PEO 4. Problem Solving: Graduates will engage in critical thinking and effective problem-solving in design scenarios
PEO 5. Leadership and Collaboration: Graduates will demonstrate leadership qualities and collaborate effectively in multidisciplinary teams.
PO1: Design Fundamentals: Apply design principles and fundamentals to create visually effective communication.
PO2: Technical Proficiency: Demonstrate technical proficiency in using design tools and software.
PO3: Creative Thinking: Employ creative thinking and innovative approaches in solving design challenges.
PO4: Communication Skills: Communicate design concepts clearly and effectively through various mediums.
PO5: User-Centered Design: Design solutions considering the needs and perspectives of the end-users.
PO6: Research and Analysis: Conduct research, analyze data, and integrate findings into design solutions.
PO7: Professional Ethics: Exhibit professional ethics and responsibility in design practice.
PO8: Project Management: Manage design projects efficiently, considering timelines and resources.
PSO 1: Visual Communication: Apply visual communication principles to convey messages effectively.
PSO 2: Branding and Identity Design:
– Develop brand identities and implement effective branding strategies.
PSO 3: Interactive and Digital Design:
– Design interactive and digital experiences that engage users effectively.
PSO 4: Print and Editorial Design:
– Create compelling print and editorial designs for various publications.
Syllabus
Topics
4 Year Degree Program in Communication Design
| Semester 1 | Semester 2 | ||
|---|---|---|---|
| Topic | Subject | Topic | Subject |
| Topic 1 | Fundamentals of Form | Topic 6 | Designing with Nature |
| Topic 2 | Cultural Context in Design | Topic 7 | Chromatic Explorations |
| Topic 3 | Material Exploration | Topic 8 | Advanced Material Studies |
| Topic 4 | Expressive Sketching | Topic 9 | Narrative Craftsmanship |
| Topic 5 | Introduction to Design Industry | Topic 10 | Innovative Problem Solving |
| Semester 3 | Semester 4 | ||
|---|---|---|---|
| Topic | Subject | Topic | Subject |
| Topic 11 | Economic Dimensions of Design | Topic 16 | Color Harmony in Design |
| Topic 12 | Creative Processes and Methods | Topic 17 | Concept Development and Visualization |
| Topic 13 | Expressive Drawing Techniques | Topic 18 | Visual Communication Strategies |
| Topic 14 | Digital Applications in Design | Topic 19 | Interactive Media Exploration |
| Topic 15 | Professional Communication in Design | Topic 20 | Advanced Material Applications |
| Semester 5 | Semester 6 | ||
|---|---|---|---|
| Topic | Subject | Topic | Subject |
| Topic 21 | Moving Images and Animation Fundamentals | Topic 26 | Internship in Communication Design |
| Topic 22 | Photographic Arts | Topic 27 | Research Symposium |
| Topic 23 | Understanding Cinematic Language | Topic 28 | Strategic Design Leadership |
| Topic 24 | Advanced Visual Expression | Topic 29 | Advanced Animation Project |
| Topic 25 | Effective Documentation Strategies | Topic 30 | Elective 1: Special Topics in Communication Design (Any Two) |
| Topic 30.1 | E1.1 Digital Illustration Techniques | ||
| Topic 30.2 | E 1.2. Typography in Motion | ||
| Topic 30.3 | E 1.3 Data Visualization and Infographics | ||
| Topic 30.4 | E 1.4. Experimental Animation | ||
| Topic 30.5 | E 1.5. Designing for Virtual Reality (VR) | ||
| Semester 7 | Semester 8 | ||
|---|---|---|---|
| Topic | Subject | Topic | Subject |
| Topic 31 | Industry Immersion Experience | Topic 36 | Capstone Project |
| Topic 32 | Culminating Design Project | Topic 37 | Advanced Portfolio Development |
| Topic 33 | Internship in Design Management | Topic 38 | Design Entrepreneurship |
| Topic 34 | Elective 2: Emerging Technologies in Design(Any One) | Topic 39 | Designing for Diversity and Inclusion |
| Topic 34.1 | E 2.1. Augmented Reality (AR) and Virtual Reality (VR) Design | ||
| Topic 34.2 | E 2. 2. Artificial Intelligence (AI) in Design | ||
| Topic 34.3 | E 2. 3. Internet of Things (IoT) and Interactive Environments | ||
| Topic 34.4 | E 2.4. Immersive Web Design | ||
| Topic 34.5 | E 2. 5 Blockchain and Design | ||
| Topic 35 | Design and Society | - | |
You might be interested in…